The Jonah Hall-directed video, which some fans reported seeing filmed two weeks ago in the Zabar’s food market on NY’s Upper West Side, features surprise cameos from Jerry Seinfeld and NYC’s favorite ’80s hip-hop group, Fab 5 Freddy, as well as a cute pair of pitbull puppies. In the true spirit of NYC, shoppers were virtually unbothered as Vampire Weekend’s Ezra Koenig and director Jonah Hill shlepped around the store with Steve Lacy and two puppies in tow, bounding behind counters and ambling about aimlessly. What a way to have your morning interrupted.
The “Sunflower” clip, starring Ezra Koenig and Steve Lacy (who is featured on the song), was allegedly originally meant to showcase a day-in-the-life of NYC’s famous neighborhood, with a tour of Zabar’s for breakfast and the iconic Barney Greengrass’ for lunch. The finished product, however, took on more of a puppies-and-food theme, akin to their last video (snakes and pancakes). Well, we guess that somehow is a day on the Upper West Side.
“Sunflower” is half of the second pair of songs released in advance of Father of the Bride, out May 3rd on Columbia Records. Pre-orders are available now here.
In case you missed it (which by this point, you can’t have), the band has recently come back from a six-year hiatus, with double singles “Harmony Hall” and “2021” serving as their first new music of the year. The band also recently announced some dates for a North American headlining tour, a list of which you can see here. It’s set to begin June 5th in Toronto, and tickets are available here.