PREMIERE: Saving Vice, “Exhale” video

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Growing up, it seemed like the backwoods of Upstate New York was the breeding ground that kept “scene” kicking– many of girls I knew idolized the likes of Jac Vanek or Audrey Kitching and romanticized bands like Bring Me The Horizon or Asking Alexandria. The sheer number of cars that would pass by with complacent to miserable parents enduring the guttural and emotive growls of those bands still blows my mind. With this bit of backstory in mind, it should come as no surprise to you that I felt a strange yearning for that point in my life when I first heard Saving Vice‘s incredible new song, “Exhale.”

I’m excited to share the music video for this track with y’all today because it’s the no-frills kind of performance video that really allows for listeners to get a feel for the song. All we have is the band roaring through the song in an empty room full of blue tinted lights that I assume are there to help successfully create a vibe for what we’re about to experience.

“Exhale” starts innocently enough– lulling you into a false sense of security before exploding around lyrics that read “And I’m not trying to romanticize this pain, but it’s coming like a tidal wave. I’m exhaling as the tempest takes me. You won’t find mercy in me. The storm is coming sooner than you think, so don’t reach out, just let me sink into myself” that evoke a stark imagery and resonate just a touch deeper than they probably should. The song exists as a blistering rip through battling your own demons and feels like the perfect amount of both reassurance and catharsis– guaranteeing that this is going to stay in the band’s rotation for the rest of their career.

The music video for “Exhale” can be seen above. Merch for Saving Vice can be found here.