He Is Me share fiery video for new single, “Cleansing”

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Industrial rock duo He Is Me—comprised of Portland, Oregon-based Casey Braunger and Calgary, Alberta’s Steve Moore, who first collaborated together over 15 years ago—have recently released a stirring new single, titled “Cleansing.” With the lyrics “This house needs a fire! This town needs a crier!” serving almost as a call to action, the heavy-toned track examines a need for internal and societal change.

The video, created by Braunger himself, provides perfectly fitting visuals with plenty of flames, pyrotechnics, and more. There’s a lot to take in over the course of its six-minute runtime, but you can do so below. Let us know what you think.